blog
How to stick out amongst the competition when publishing a blog post
Publishing a blog post? Here's something you need to keep in mind: You can't just hit publish and hope for the best. Because the number of bloggers is expected to reach 31.7 million in 2020. What do these stats mean for your interest in publishing a blog post? I...
Client Call Anxiety Guide for Anxious Freelancers
Client call anxiety is far too common, especially among novice freelancers. And if you've ever felt: Terrified of getting on the phone with a new client. Or...a little worried when your client says "we need to talk". Then you know exactly what client call anxiety...
Pitching without fear, no matter how confident you feel
Pitching without fear is tough for new freelancers especially. Because it's too damn easy to get caught up in how much more experience everyone else has. But it's important to remember that the intimidation aspect of pitching is also about the system that's in place...
The why statement: why it’s important & how to construct your own
The why statement should be your company's top priority, and an important part of your marketing material. And if you don't have one already, or you're not happy with it, you need to take the time to make it true to your brand and engaging for your audience. Because...
Successful expert roundups on your blog & organizing them on your blog
Successful expert roundups are a useful reader & community building activity. But what's an expert roundup anyways? Hubspot offers the following definition: An expert roundup is a collection of quotes or interviews from people in your niche. Each participant is an...
Marketing strategies that 11 entrepreneurs use in their biz
Marketing strategies, and finding ones actually work, can be daunting for novice freelancers. Because there are so many to choose from! And that often makes it far too tempting to sign up for every possible option. However, marketing isn't a "one-size-fits-all"...
What you need know about the working from home lifestyle
The following is a guest post from writer Lucy Wyndham. It wasn’t exactly my plan to start working from home. It just happened. After ten years of teaching, I needed a break. As a mom of two girls, life can get complicated; so the idea of having more control over my...
Writing portfolio essentials for attracting new clients
Writing portfolio essentials include a lot more than just writing samples (believe it or not). Because when you create or update your writing portfolio, you have to keep your reader's need in mind. And this involves showing potential clients what you're capable of....
Free Work, or more specifically writing for free: when is it a good idea?
Free work is one of those things that triggers a lot of anger. And...well...understandably so. We live in an age of unpaid internships and an overwhelming amount of debt. So of course people get angry when they're asked to work for free! So when should you accept free...