by Rosemary Richings | Nov 20, 2017 | B2B
The why statement should be your company’s top priority, and an important part of your marketing material. And if you don’t have one already, or you’re not happy with it, you need to take the time to make it true to your brand and engaging for your...
by Rosemary Richings | Nov 13, 2017 | writer-2-writer
Successful expert roundups are a useful reader & community building activity. But what’s an expert roundup anyways? Hubspot offers the following definition: An expert roundup is a collection of quotes or interviews from people in your niche. Each participant...
by Rosemary Richings | Oct 30, 2017 | B2B, Favourites
Marketing strategies, and finding ones actually work, can be daunting for novice freelancers. Because there are so many to choose from! And that often makes it far too tempting to sign up for every possible option. However, marketing isn’t a...
by Rosemary Richings | Oct 23, 2017 | writer-2-writer
The following is a guest post from writer Lucy Wyndham. It wasn’t exactly my plan to start working from home. It just happened. After ten years of teaching, I needed a break. As a mom of two girls, life can get complicated; so the idea of having more control over my...
by Rosemary Richings | Oct 9, 2017 | writer-2-writer
Writing portfolio essentials include a lot more than just writing samples (believe it or not). Because when you create or update your writing portfolio, you have to keep your reader’s need in mind. And this involves showing potential clients what you’re...